Salary Range: $40,000 to $50,000 per year with health benefits and paid time off.
Job Description: The Marketing Coordinator will work onsite and be available for evening, weekend, and holiday work to support all marketing and public relations strategy in conjunction with the marketing department. You will work closely with the Director of Development, the Managing Director, the Producing Artistic Director, and a marketing team consisting of a writer, marketing consultant and graphic designer. The Marketing Coordinator is tasked with meeting marketing revenue goals, implementing show-based and institutional marketing campaigns, managing and updating the website and social media, and actively engaging groups and individual patrons in robust experience with the theatre.
Responsibilities: The Marketing Coordinator will assist the Director of Development and the marketing team with all related tasks and projects until completed; maintain and update marketing collateral throughout building; write and assist with creation of collateral material; update various calendar listings; support publication ad sales; obtain actor bios; collaborate with the business community; and assist with various clerical and administrative duties. Other responsibilities include:
+ Support the development of the playbill for each show.
+ Bring in revenue from ad sales while establishing relationships with local businesses, corporations, and community partners.
+ Assist with the creation, implementation, and execution of corporate sponsorships with the Director of Development and collaborate with the Development Department to integrate organizational strategy and customer relationship management in marketing and fundraising efforts.
+ Assist with managing content and social media strategy.
+ Provide customer service by answering inquiries from email and social media that pertain to the theatre and shows.
+ Develop and maintain the theatre website content and graphics.
+ Develop and support online content that aligns with the PBD brand and patron needs.
+ Support the marketing team in evaluating and establishing the marketing plan and strategy, setting objectives and updating marketing and development calendars.
+ Support the development and implementation of collateral materials in collaboration with other departments, including education.
+ Support onsite and off-site special events and opening night activities.
+ Setup tracking systems for marketing campaigns and online activities.
+ Coordinate and direct department administrative functions to include marketing invoices, box office ticket fulfillment, signage, database management, and marketing budget.
+ Provide guidance to print contractors and other promotional vendors.
+ Maintain strict confidentiality of sensitive information.
+ Bachelor’s degree in Communications, Marketing, Business or Arts Administration is required.
+ A minimum of three years of marketing management preferred. Experience working in a regional theatre or other performing arts organization is a plus.
+ Excellent oral and written communication skills.
+ Advanced skills in Microsoft Office (Excel, Word, Power Point, and Outlook).
+ General knowledge of HTML website coding is preferred.
+ Ability to learn and train on both the PBD website platform and the box office platform software.
+ Ability to be self-directed and highly motivated in a fast-paced environment.
+ Ability to multitask and meet deadlines.
+ Detail-oriented, including excellent proofreading and copy-editing ability.
+ Working knowledge of all social media platforms, including but not limited to Facebook, Twitter, Instagram, TikTok, LinkedIn and YouTube.
+ A positive team approach with co-workers.
+ Must work onsite at the theatre location and other sites.
+ Must have reliable transportation; a valid driver’s license is required.
+ Ability to lift up to 15 pounds will be required.
About Palm Beach Dramaworks: Palm Beach Dramaworks is a professional nonprofit theatre company that engages and entertains audiences with provocative and timeless productions that personally impact each individual. Palm Beach Dramaworks is committed to enhancing the quality of life through the transformative power of live theatre. Since our founding in 2000, we have distinguished ourselves with stimulating productions of classic, contemporary, and overlooked plays that inspire, engage, challenge, and entertain audiences. We are equally invested in the community, in education, and in nurturing the future of theatre, and as our reputation has grown, so has our reach and outreach. We are an Equal Opportunity Employer and strive for diversity and inclusion in all hiring. Palm Beach Dramaworks is a smoke-free workplace.
Employment at Palm Beach Dramaworks: In accordance with the hiring policy at Palm Beach Dramaworks, the first 60 days of employment is considered a probationary period. A permanent offer of employment may be made after that time to include an offer of health insurance coverage. All current staff at Dramaworks is fully vaccinated against Covid-19, and we will strongly encourage all company members from this point forward to be vaccinated to meet current Actors’ Equity Association guidelines.
How to Apply: This position will receive a salary based on experience. Applicants who meet the qualifications should apply by September 15, 2021. To apply please send a resume via email to Carla Bryant, Director of Development at firstname.lastname@example.org with the words “Marketing Coordinator” in the subject line. Do not send anything by mail. Absolutely no phone calls. Learn more about us at: www.palmbeachdramaworks.org.