Gold Coast PR Council Announces Winners of 12th Annual Bernays Awards
(West Palm Beach, FL – February 1, 2016) More than 100 local public relations, marketing and media professionals attended the 12th annual Bernays Awards luncheon hosted by the Gold Coast PR Council (GCPRC), the largest independent organization of PR/Marketing professionals in South Florida. Awards were presented in 13 different categories.
The Presidents Award, the most prestigious of all Bernays Awards, was presented to the “Culture Keepers” at the three daily newspapers: Rod Hagwood from the Sun-Sentinel, Jan Sjostrom of the Palm Beach Daily News and Leslie Grey Streeter from the Palm Beach Post. They were lauded for their outstanding coverage of South Florida’s cultural and entertainment community.
In nine competitive categories, the winners were:
+ For Best Nonprofit/Charity Project or Campaign – Large, for an organization with an annual budget of more than $100,000, the 2016 Bernays Award went to Mounts Botanical Garden of West Palm Beach for its popular exhibition Nature Connects: Art with LEGO Bricks.
+ For Best Nonprofit/Charity Project or Campaign – Small, the award went to Kaye Communications in Boca Raton for the Great Doggie Dine-Out & Paws Fest.
+ For Best PR Campaign by a Large Company or Firm (with five or more employees), the award winner was The Buzz Agency in Delray Beach for Chef vs. Chef at Max’s Harvest.
+ For Best PR Campaign by a Small Company or Firm, this year’s Bernays Award was given to JLM Communications for work on behalf of Avocado Grill in downtown West Palm Beach.
+ For Best PR Blogger, the winner was Newsy Parents for How to Swim in 5 Days with Baby Otter.
+ For Best Marketing Material, the Bernays Award was given to FAU Division of Research for the Institute for Sensing and Embedded Network Network Systems Engineering at FAU (I-Sense) Video, which also picked up this year’s coveted Judge’s Award.
+ For Best Internal Communications, the award was presented to the Constitutional Tax Collector, Palm Beach County for In-Service Day 2015: Learn, Grow, Excel, Repeat.
+ For Best Social Media Campaign, this year’s winner is JM Family Enterprises for #ToyotaInTampa.
+ For Best Special Event, the winner is the Rotary Club Downtown Boca Raton for the Inaugural Boca Raton Mayors Ball.
+ GCPRC’s annual Founders Award was presented to former Board member and long time supporter Judy Joffe from NCCI Holdings.
+ For the annual PR Star Award, there are two winners this year: the Constitutional Tax Collector, Palm Beach County and Discover the Palm Beaches.